Description
The Manager, Registration & Event Technology owns the registration process and the event technology platforms, workflows, and data infrastructure that support AdvaMed’s event portfolio. Reporting to the Vice President, Event Strategy & Operations, this role is accountable for the design, execution, and continuous improvement of the registration process while also configuring and maintaining event technology systems and managing integrations across platforms. The role ensures high-quality data and operational excellence that enable smarter audience acquisition, engagement, and revenue growth, supported by analytics leadership can use to guide strategy.
Requirements
Essential Duties of Position
Event Technology Platforms and Execution
Configures, tests, and maintains event technology platforms including registration and housing systems, Event apps, onsite badging, lead retrieval, session tracking, and other experience technologies
Manages the full registration build lifecycle, including requirements intake, configuration, QA testing, launch readiness, and post-launch updates
Designs and maintains complex registration logic, including categories, pricing tiers, discounts, eligibility rules, access permissions, and reporting fields
Owns registration timelines and change control, ensuring updates are accurately implemented and communicated without disrupting downstream systems
Partners with technology vendors to resolve platform issues, implement enhancements, manage releases, and ensure system reliability and uptime
Ensures alignment and data flow across attendee-facing and internal systems to support a cohesive and modern event experience
Data Integrity, Analytics, and Reporting
Owns event data quality and enforce data standards across all event technology systems (including registration, exhibitor support systems, speaker and content support systems and the event app) throughout the event lifecycle
Produces weekly and milestone dashboards tracking registration performance, engagement metrics, audience mix, pacing, and revenue trends
Maintains and optimizes integrations between event platforms, CRM, marketing automation, and analytics tools (including Bear)
Identifies data anomalies, performance gaps, and optimization opportunities, and recommends tactical adjustments to improve outcomes
Attendee and Exhibitor Support Infrastructure
Manager attendee and exhibitor customer service systems, including help desks/chat bots, ticketing tools, and knowledge base logic
Evaluates, deploys, and manages automated support solutions (e.g., chatbots, self-service tools) to reduce low-value inquiries and improve response time
Collaborates with marketing on tools that can support automated customer service solutions
Resolves escalated issues requiring platform-level troubleshooting or cross-system coordination
Onsite Event Technology Operations
Leads onsite technology operations including registration and check-in systems, badging equipment, scanners, and event app functionality
Trains and supports temporary staff and vendors on onsite technology workflows and troubleshooting procedures
Monitors real-time performance and throughput, adjusting processes to reduce friction during peak periods
Continuous Improvement and Innovation
Monitors emerging event technology capabilities and recommend incremental improvements that can be implemented within existing systems or acquire new systems when necessary
Partners with internal teams to evaluate new tools or features that enhance attendee experience, operational efficiency, or data visibility
Tracks and implements process improvements driven by attendee feedback, system performance metrics, and post-event analysis
Hybrid Role: required to be in the office (Washington DC) 2 days/week
